The San Francisco-Oakland-Fremont metro area has an overall grade of C+ with a composite score ranking at the 47.1th percentile out of 50 US metros. This city's economic character is most defined by its high wage growth, with a year-over-year increase of 5.61%, and its extremely competitive housing market, with a median days on market of 38 days and a year-over-year decrease of 9.5%. These metrics signal a challenging environment for businesses looking to attract and retain talent.
Labor Demand
The employment growth rate in San Francisco-Oakland-Fremont is 0.34% year-over-year, combined with a weekly hours deviation of 0.494% above its own trend. This combination signals a genuine demand expansion, as both jobs and hours are increasing. However, the near-median percentile rank of 50th suggests that this growth is not exceptionally strong compared to other metros.
Unemployment
The unemployment rate in San Francisco-Oakland-Fremont is 4.40%, ranking at the 36th percentile, indicating a below-average labor market with some slack. This means that businesses may find it slightly easier to hire in this market, but the relatively low unemployment rate still suggests some competition for talent. As a result, businesses may need to offer competitive wages to attract the best candidates.
Wage Growth
The year-over-year wage growth in San Francisco-Oakland-Fremont is 5.61%, ranking at the 82nd percentile, indicating fast and strong wage growth. This implies rising labor costs for employers, but also increasing purchasing power for workers. Businesses should factor in the potential for higher labor costs when considering this location.
Cost of Living
San Francisco-Oakland-Fremont has a cost of living percentile rank of 16th, with a PSF of $630/sqft and average hourly earnings of $50.70, resulting in a ratio of 12.43. The city is relatively expensive, which may make it challenging to attract talent without offering wage premiums. The 3.5% year-over-year decrease in PSF is a positive sign, but the overall affordability remains a concern.
Labor Force Growth
The civilian labor force in San Francisco-Oakland-Fremont is contracting at a rate of -1.36% year-over-year, ranking at the 20th percentile. This indicates a shrinking labor pool, which may pose a structural headwind for hiring and business growth. Businesses should consider the potential challenges of finding and retaining talent in a declining labor market.
Building Permits
The year-over-year change in building permits is 183.35%, ranking at the 98th percentile, indicating a significant expansion of housing supply. This suggests that developer confidence is high, and future housing affordability may improve. As a result, businesses may find it easier to attract and retain talent in the long term.
Days on Market
The median days on market in San Francisco-Oakland-Fremont is 38 days, with a year-over-year decrease of 9.5%, ranking at the 2nd percentile. This extremely competitive market means that relocating workers may face significant challenges in finding housing, making it essential for businesses to offer relocation assistance or competitive salaries to attract talent.
Office Economy
San Francisco-Oakland-Fremont has a professional and office worker share ranking at the 42nd percentile, indicating a moderately deep talent pool. This city is well-suited for businesses in the tech, finance, and consulting sectors, but may not be the best fit for industries requiring a large industrial or logistics workforce.
The San Francisco-Oakland-Fremont metro area offers businesses a highly skilled and productive workforce, with strong wage growth and a growing housing supply. However, the single biggest risk or constraint for decision-makers is the extremely competitive and expensive housing market, which may require significant investments in talent attraction and retention strategies.