U.S. METRO ECONOMIC HEALTH · RANK #44 OF 50
Grand Rapids
Grand Rapids-Wyoming-Kentwood
C
Very Poor
33.3 score
Rank 44 of 50 metros
Metric Scorecard
Labor Demand 25% weight
30
Unemployment 20% weight
68
Wage Growth 15% weight
16
Cost of Living 12% weight
10
Labor Force YoY 10% weight
0
Bldg. Permits 10% weight
46
Days on Market 5% weight
70
Office Economy 3% weight
16
Key Indicators
Unemployment
4.3%
unemployment rate
Wage Growth YoY
+1.4%
avg hourly earnings
Employment Growth
+0.7%
nonfarm payrolls YoY
Labor Force YoY
-7.5%
civilian labor force YoY
Building Permits
-3.7%
permits YoY
Days on Market
38 days
median days on market
Labor Market Signal
GROWING
Payrolls expanding; hours softening — healthy growth with some moderation.
Economic Analysis

The Grand Rapids-Wyoming-Kentwood metro area has an overall grade of C, ranking in the 33.3th percentile out of 50 US metros, with a labor demand composite score of 4.59. This city's economic character is most defined by its low labor demand and stagnant wage growth, with employment growth at +0.68% year-over-year and weekly hours deviating -0.658% from its own trend. The combination of these metrics signals a contraction in labor demand.

Labor Demand

The employment growth rate of +0.68% year-over-year and weekly hours deviation of -0.658% from its own trend indicate a lack of genuine demand expansion. This combination suggests that the labor market is not experiencing significant growth, and the decrease in hours worked implies a potential contraction. The labor demand composite score of 4.59, ranking in the 30th percentile, further supports this assessment.

Unemployment

The unemployment rate in Grand Rapids-Wyoming-Kentwood is 4.30%, ranking in the 68th percentile, indicating a relatively tight labor market. This means that there is less slack in the market, making it more challenging for businesses to hire new employees. As a result, businesses may face upward pressure on wages to attract and retain talent.

Wage Growth

The year-over-year wage growth rate is +1.41%, ranking in the 16th percentile, indicating stagnant wage growth. This slow wage growth implies that labor costs for employers are not rising rapidly, but it also means that workers have limited bargaining power and purchasing power is not increasing significantly.

Cost of Living

With a cost of living ratio of $217/sqft to $32.58/hr, resulting in a ratio of 6.66, and a percentile rank of 10th, Grand Rapids-Wyoming-Kentwood is relatively expensive compared to its peers. This means that the city may struggle to attract talent without offering wage premiums, as the high cost of living eats into the purchasing power of workers.

Labor Force Growth

The civilian labor force is contracting at a rate of -7.49% year-over-year, indicating a shrinking labor pool. This decline in labor force growth poses a significant structural headwind for hiring, as the supply of potential employees is decreasing.

Building Permits

The year-over-year change in building permits is -3.73%, indicating a slight tightening of housing supply. Although this decline is not drastic, it still signals that the future affordability and workforce accommodation may be at risk if the trend continues.

Days on Market

The current median days on market is 38 days, with a year-over-year increase of +2.7%, ranking in the 70th percentile. This indicates a relatively slow market, making it more accessible for workers relocating to the city to find housing.

Office Economy

With an office/professional worker share composite score of 1.38, ranking in the 16th percentile, Grand Rapids-Wyoming-Kentwood has a relatively shallow professional talent pool. This city is best suited for businesses that do not require a deep knowledge-economy talent pool, such as industrial or logistics-dominant companies, and less suited for tech, finance, or consulting firms.

The Grand Rapids-Wyoming-Kentwood metro area offers a relatively tight labor market with slow wage growth, making it challenging for businesses to hire and retain talent. The single biggest risk or constraint for a decision-maker is the shrinking labor force, which poses a significant structural headwind for hiring and may limit the city's ability to support business growth. Overall, businesses considering this location must carefully weigh the potential benefits against the labor market challenges.