U.S. METRO ECONOMIC HEALTH · RANK #24 OF 50
Portland
Portland-Vancouver-Hillsboro
C+
Fair
49.3 score
Rank 24 of 50 metros
Metric Scorecard
Labor Demand 25% weight
4
Unemployment 20% weight
74
Wage Growth 15% weight
84
Cost of Living 12% weight
61
Labor Force YoY 10% weight
38
Bldg. Permits 10% weight
78
Days on Market 5% weight
30
Office Economy 3% weight
14
Key Indicators
Unemployment
4.1%
unemployment rate
Wage Growth YoY
+5.7%
avg hourly earnings
Employment Growth
-0.6%
nonfarm payrolls YoY
Labor Force YoY
-0.6%
civilian labor force YoY
Building Permits
+20.1%
permits YoY
Days on Market
71 days
median days on market
Labor Market Signal
SQUEEZE
Payrolls contracting while hours rise — survivor squeeze signal.
Economic Analysis

The Portland-Vancouver-Hillsboro metro area has an overall grade of C+ with a composite score ranking it at the 49.3th percentile out of 50 US metros. This city's economic character is most defined by its low labor demand, with a composite score in the bottom tier, and its high wage growth, with a year-over-year increase of 5.71%. The combination of these metrics suggests a complex economic environment, with both challenges and opportunities for businesses.

Labor Demand

The employment growth rate in Portland-Vancouver-Hillsboro is -0.63% year-over-year, and weekly hours are deviating from the trend by +0.540%. This combination signals a contraction in labor demand, with hours above trend during job losses indicating a survivor squeeze, where remaining workers are absorbing the load of eliminated roles. This suggests that businesses may face challenges in finding new talent, but may also be able to negotiate with existing employees.

Unemployment

The unemployment rate in Portland-Vancouver-Hillsboro is 4.10%, which ranks in the 74th percentile, indicating a relatively tight labor market. This means that businesses may face challenges in hiring, as there are fewer unemployed workers available, and may need to offer competitive wages to attract talent. However, this also suggests that the local consumer demand is relatively strong.

Wage Growth

The year-over-year wage growth in Portland-Vancouver-Hillsboro is 5.71%, which is in the top tier, indicating fast wage growth. This means that employer labor costs are rising, but worker purchasing power is also increasing, which can be beneficial for businesses that rely on local consumer demand. However, this may also put pressure on businesses to increase wages to attract and retain talent.

Cost of Living

Portland-Vancouver-Hillsboro has a cost of living score that ranks in the 61st percentile, with a PSF of $302/sqft and average hourly earnings of $42.38/hr, resulting in a ratio of 7.13. This suggests that the city is relatively affordable compared to its peers, which can be a talent attraction advantage, as businesses may not need to offer wage premiums to compensate for high living costs.

Labor Force Growth

The civilian labor force in Portland-Vancouver-Hillsboro is growing at a rate of -0.60% year-over-year, indicating a contracting labor pool. This means that the supply of workers is shrinking, which can be a structural headwind for hiring, and businesses may need to be more competitive in their recruitment efforts.

Building Permits

The number of building permits in Portland-Vancouver-Hillsboro is increasing by 20.09% year-over-year, indicating an expansion of housing supply. This suggests that future affordability and workforce accommodation may improve, as more housing options become available, which can be beneficial for businesses that rely on a local workforce.

Days on Market

The median days on market for homes in Portland-Vancouver-Hillsboro is 71 days, with a year-over-year change of 0.0%. This suggests that the housing market is relatively competitive, but not extremely fast-paced, which can make it accessible for workers relocating to the city.

Office Economy

The share of professional and office workers in Portland-Vancouver-Hillsboro is relatively low, ranking in the 14th percentile, indicating a shallow talent pool in these sectors. This suggests that the city may not be the best fit for businesses that require a deep knowledge-economy talent pool, such as tech or finance companies, but may be more suitable for industrial or logistics-dominant businesses.

The Portland-Vancouver-Hillsboro metro area offers a complex economic environment, with both challenges and opportunities for businesses. While the city's high wage growth and relatively affordable cost of living can be attractive, the low labor demand and contracting labor pool may pose significant risks for businesses that rely on a local workforce. The single biggest risk or constraint for decision-makers is the potential difficulty in finding and retaining talent in this market.